Roanhorse.life is a Minnesota-based company founded by David Roanhorse, who grew up on the Navajo reservation in Arizona. The company focuses on creating sustainable fashion while promoting fairness and sustainability. Roanhorse.life donates 10% of its profits to help low-income Native Americans access high-quality sports equipment. The company's mission is to expand assistance to hundreds of Native American tribes across the country. The products offered are made from sustainable fabrics and are designed to fit most body types, starting with essentials like underwear. The company's vision is to bridge the gap that prevents individuals from participating in sports by providing necessary equipment. Roanhorse.life aims to foster mental health and growth through sports, creating a life of accountability, joy, challenge, and health. The first design is inspired by the work of Navajo artists to bring awareness to the issues faced by the Navajo Reservation.
